Easter is just around the corner, and we have a wide-range of options for everyone on your Easter gift list!

Items like bubbles, sidewalk chalk, skipping ropes and outdoor games make great additions for your baskets - we have them all in stock! Plus, much more!

We will also be celebrating Easter with visits from the Bunny and a special celebration sale. 

Social Distance Selfies with the Easter Bunny

Hop by our stores to see the Easter Bunny! Bring your phone or camera, and take a (social distance) selfie!

Saturday April 3
Fergus Location: 9:30-12:30
Erin Location: 1:30-4:30

March is National Reading Month, and given our love of books and education we hope kids will develop a love of reading that lasts a lifetime!

With our store's roots in education - including our partnered Learning Centre in Erin - we always look at our business through the lens of learning and discovery. Reading is the foundation for all learning. However, it is so much more than that! It is also a passport to new worlds, inspiring ideas and a future full of possibilities. 

To celebrate, Brighten Up will be offering 20% off on all of our reading books - for kids of all ages to engage with the love of reading!

We're heading back into 'red'... again!

Effective Tuesday February 16th, we will reopen our stores at less than 50% of our capacity, in accordance with customer safety and to accommodate physical distancing. 6 persons in Erin and 18 persons in Fergus.

·    Face Coverings Required for entry & at all times when you are inside, unless you are an exempt person

·    No unaccompanied children. Help keep kids safe by reminding them to look with their eyes, not their hands.

·    Contactless payment preferred. Cash accepted, if necessary.

·    Respect Others by Practicing PHYSICAL DISTANCING (Maintain 2m (6-7ft) of Separation from Others)

Thanks for your cooperation and support! 

A few tips to help things run smoothly:

1) Keep supporting us! We have been overwhelmed by so much local support and - while I know this is what every small business says - it truly is what keeps us going! 

2) Keep your group size minimal. While we know it's fun to go on a shopping outing to the toy store, to keep our capacity manageable (and avoid lines out in the cold!) customers coming solo or as a pair really helps a lot!

3) Browse ahead. You can keep your visit brief by planning ahead for some items you may be interested in. Many of them can be found on our website , and we can also assist you be phone. 

4) Respect others - wear your mask, give others space, and be patient!

You can continue to order online for free pickup, by selecting your store location under the 'shipping' options. 

"Yes, another skid has just arrived! ..."

It seems like, based on recent updates from the Province of Ontario, that the lockdown measures will be continuing for at least a little while longer. This means that - unless you sell grocery or pharmacy - retailers are not permitted to allow customers to 'come in and browse'. Sorry, our 'Astronaut Food' and 'Food Slime' don't count - although we could have some available for you to 'takeout'! Thank you for your understanding, and more importantly for continuing to support our pickup service!

While the store has been closed to customers, we have been busily working on new products and restocks. We've even been making some changes to the store layouts and setup! We can't wait to welcome you back inside so you can see for yourself!

In the meantime, here's a few teasers...

1) More Jigsaw Puzzles? You bet! We've been working hard to get as many restocks as possible, and have over 1000 different images in stock in a variety of piece counts! Visit the 'Puzzles' tab at the top of this page.

2) NEW PRODUCT LINE! GraviTrax: Interactive Track System! Experience the power of gravity! Use your imagination to build superb tracks and set the gravity spheres rolling! CLICK HERE

3) TY Restock! Beanie Boos, Babies, Squish-a-Boos.. oh my! After severe inventory limitations throughout 2020, it's great to see these cuties back on the shelf! CLICK HERE

4) New and Restocked... 4M Science! You have to check out our engaging, affordable line-up of science kits to keep young minds active. CLICK HERE

5) LEGO restocks... this past holiday season was a tough one, with shipments from LEGO suspended on October 1st, 2020, so we are SO HAPPY to be getting new product onto the shelves! You will be glad to find the section nice and full again. In the meantime, check out the 'LEGO' sections under 'Toys' in the menu above. 

6) Baby Stella and Wee Baby Stella have restocked.

7) MANY, MANY MORE!

Don't forget, if you need help finding something give us a call during our curbside hours:

Mon            CLOSED
Tues – Fri    10:30am-6:30pm  
Sat – Sun    10:30am-4:30pm

Order Online OR by Telephone for Curbside Pick-Up at Store

You can also come to either store location during these hours to place an order and/or provide payment at the door. PLEASE BE AWARE, YOU WILL NOT BE ABLE TO ENTER THE STORE.

Our region is entering the 'red' (control) status in response to COVID-19. We are working to ensure our customers and team members remain safe. How can you help?

As our regulars know, toy drives are very close to our hearts at Brighten Up. We had just about given up on being able to do our annual Pictures with Santa to support the Toy Drive this year. COVID just seemed to present too many obstacles.

However, with some creative thinking and positivity... it's happening!

It took a while this year due to COVID... we weren't sure it could happen... but with a lot of support from our designer, suppliers and team members it's here!

Instead of talking about it... take a look! 

CLICK HERE TO VIEW